Author's articles
Criminal Background Checks For Employment Show An Outstanding Warrant - Now What?
By Chris Harmen · 13 years ago
For any hiring manager, it would be surprising to find that after running criminal background checks for employment of new personnel, that a potential hire would have a conviction record or even an outstanding warrant. ...
Going Beyond The Resume - The Importance of Doing Background Criminal Checks
By Chris Harmen · 13 years ago
Hiring managers are diligent in filtering resumes, shifting through applications, and conducting interviews to find the best candidate to fill open positions. Yet, that is actually not enough to ensure the person hired is right ...
What Hiring Managers Should Do With Background Criminal Checks
By Chris Harmen · 13 years ago
Hiring managers are responsible for the quality of worker that they hire into a company; during a competitive and tough economy, those decisions become even more critical. Hiring and human resources personnel should be performing ...
Ideas For Beating Kid’s Summer Boredom
By Chris Harmen · 13 years ago
Summer vacation. Words every child loves and most parents dread. How on earth can parents fill all those weeks, days, and hours of no school when you have all your normal tasks, responsibilities, and obligations? ...
Understanding And Measuring Trade Show ROI: What You Need To Know
By Chris Harmen · 13 years ago
As a convention marketing professional, you know how difficult it is to pinpoint the exact trade show ROI for any given event. As a marketing administrator or business owner, you know how hard you push ...
Innovative Trade Show Design Ideas That Won't Break The Bank
By Chris Harmen · 13 years ago
Every company wants to have a trade show design that stands out on the convention floor and drives traffic right to them. This competition for the visitor's eye makes it tough for any one booth ...
How To Redesign Your Trade Show Booths For Maximum Impact
By Chris Harmen · 13 years ago
Even the most outstandingly designed trade show exhibits will eventually need a redesign. There are several different reasons why you might decide to change the design now, but the ultimate goal is always the same: ...
Banner Stands And More: Getting The Most Out Of A Small Exhibit Space
By Chris Harmen · 13 years ago
It is easy to get intimidated when you discover you'll be exhibiting in a small area. Perhaps it's so small that your regular trade show displays won't even fit into the area, or that you'll ...
Understanding How Trade Show Marketing Benefits Your Traditional Marketing Plan
By Chris Harmen · 13 years ago
As an advertising professional, you need to understand how to defend your program from budget cuts. You need to know how to interface with the rest of the marketing department. As a professional in another ...
Is It Time To Trade In Your Old Trade Show Exhibit? 5 Tips That Indicate It's Time For A New Booth
By Chris Harmen · 13 years ago
A great display is something to hold on to for many years. But are you stuck on your old trade show exhibit and missing out on new opportunities? Your old display could need replacement and ...
How To Make A Good Trade Show Presentation: Three Tips You Need To Know
By Chris Harmen · 13 years ago
Making a trade show presentation can be intimidating, particularly if you're presenting to a room full of industry insiders at a convention rather than speaking with visitors at your trade show booth. Whatever your situation, ...
Using Pre-Event Marketing To Increase The Impact Of Your Trade Show Booth
By Chris Harmen · 13 years ago
If you let a convention pass without any trade show marketing beforehand, you are only getting part of your money's worth. You spent money on the trade show booth and rented space, if not more ...
New Trends In Trade Show Exhibits
By Chris Harmen · 13 years ago
Classic trade show exhibits have their place, but most standout booths are the ones that capitalize upon new I&D ideas to make a big splash. If you are looking to invest in a new booth ...
How To Make Your Trade Show Displays More Effective By Marketing Before The Event
By Chris Harmen · 13 years ago
When you launch a new product, you launch a new marketing campaign to promote it. You should do the same with new trade show exhibits. Trade show displays are only effective if people come see ...
Easy Ways To Customize Your Trade Show Installation To Fit Your Industry
By Chris Harmen · 13 years ago
If you're just starting out on the convention circuit, you are probably looking to be frugal in your investments. It's perfectly understandable to start out with one relatively conservative trade show installation that has no ...
Start On The Right Foot: Exploring Durable Trade Show Display Flooring
By Chris Harmen · 13 years ago
Choosing trade show exhibit flooring can be as difficult as picking new floors in your own home. Both require a very specific look and feel. Both are an important, yet often understated, component of the ...
New Ideas For Tracking Trade Show Booth Leads After The Convention
By Chris Harmen · 13 years ago
If you've been a part of serious trade show marketing for any length of time, you know how difficult it can be to track leads during the convention, and how tough it is to enact ...
Creative Ways To Incorporate Technology Into Any Trade Show Design
By Chris Harmen · 13 years ago
No matter what product you are promoting, you can benefit from integrating technology into your display. Even if you are simply looking to streamline your lead generation, you can get lead tracking technology that makes ...
Are Modular Trade Show Displays Right For Your Business?
By Chris Harmen · 13 years ago
A modular trade show exhibit is the most flexible option on today's market, and many businesses use one as a core part of their convention marketing. Could your strategy benefit from this innovative design? Learn ...
Before The Trade Show Booth: How To Increase Attendance With Marketing Before The Convention
By Chris Harmen · 13 years ago
A successful trade show booth requires a steady stream of visitors. Your business has two choices: you can trust the convention promoters to bring in those potential clients, or you can market your trade show ...