Author's articles

Distributor and Sales Rewards
By Mike Daniels · 13 years ago
One of the biggest challenges for manufacturers is to improve sales and to increase revenues by finding appropriate marketing solutions. Often the problem is at the distribution level, where products are sold B2B via independent ...
Services Industry and Customer Loyalty
By Isabel Simon · 14 years ago
Depending on the nature of the business, there are several ways that employees interact with customers, many of which have lasting effects. What works for one type of business may not work for another, and ...