Author's articles
The Importance of Social Media for Law Professionals – 2 Ways Social Media can Enhance a Law Practice
By Scott Edson · 13 years ago
Lawyers are often resistant to using social media outlets for marketing on the internet. They fear that anything that is placed on the internet can come back to haunt them, and while that is true, ...
Email Marketing Basics – HTML vs. Plain Text Emails
By Scott Edson · 13 years ago
Email marketing has become a highly used form of advertising in almost every industry. Companies are turning to email because it is more cost effective than direct mail and, with more people having access day ...
Viral Marketing for Products on your Website Using "Like" and "Tweet" Buttons
By Scott Edson · 13 years ago
Viral Marketing is essential for small businesses in that it allows website content and products to spread virally across the internet, reaching new potential customers with little or no advertising costs. For those of you ...
Communicating with Customers and Clients Using Social Media
By Scott Edson · 13 years ago
Customer service is a huge part of a small business’ success in the market place. Consumers love knowing that the person in charge of a business is someone they can contact directly when they have ...
Attract and Engage Potential Customers and Clients with Expert Articles
By Scott Edson · 13 years ago
In any business, no matter what field or industry, it is important for that business to portray a level of expertise to gain the trust of new potential customers. A company or person in business ...