How to Use Article Marketing to Promote Your Business
Computers & Technology → Search Engine Optimization
- Author Mascar Rooney
- Published July 30, 2010
- Word count 467
Article marketing is a great way to promote your products and services. If you want to increase the conversion rate, you can use article marketing. Article marketing involves submitting articles to different article directories.
Every article directory has its own submission guidelines. Some article directories allow the article to be published once you submitted it. Go Articles allows article to be live after the user has submitted it. There are a number of article directories that are strict in evaluating the articles. You must adhere to the submission guideline so that your article won’t be removed by the editor.
Each article directory has its own word count requirement for the article. The standard word count for the article is 250 – 5000 words. The ideal length of the article is 500 - 750 words. You should keep your article as short as possible. Most people don’t read the full text of the article. Instead, they only skimp through the important points. You can include numerical bullet points of the important information.
The summary should briefly describe the content in an interesting way. If you don’t want to write the summary, you can use the first paragraph of the article. Writing a unique summary ensures that you don’t have duplication problem. The summary should consist of 2 – 3 sentences.
If you are not skilled in writing, you can hire a professional copywriter to help you. The professional copywriter can be hired from the freelancer site, forums or SEO company. The article must be grammatically correct. You should proofread it carefully before submitting to the article directory. In the resource box, you can include a link to your website. The resource box should not have any contact information including email address, telephone number and office address. If you hire an article writer to write the content, make sure he transfer all rights to you. You can hire an article writing service from the SEO company or individual freelancer. Individual copywriter can be hired from the forum.
The article must have a title. The title must not be presented in all capital letter to capture the attention of the reader. If you want people to read your article, you should write an interesting title.
There are hundreds of article directories that are accepting new article submission. It can be difficult to submit to the article directories, especially if you have many articles to submit. If you want to get the job done faster, you can always hire a SEO company. When hiring a SEO company, make sure it has good reputation. SEO company with good reputation are reliable and can deliver the project on time. You can also take into consideration the price of the article submission service. If you order in bulk, you can ask the SEO company to offer a discount.
Mascar Rooney is the author of this article on directory submission.
Mascar Rooney is the author of this article on Blog commenting Service.
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