Why Social Bookmarking is Important

Computers & TechnologySearch Engine Optimization

  • Author Mascar Rooney
  • Published August 3, 2010
  • Word count 541

Webmasters know the importance of building links to their website. Without links, it is impossible to rank on the search engine. If your site is new, you must first get it indexed so that it will appear for the targeted keywords on the search result.

One way to build backlinks to your site is through social bookmarking. There are several social bookmarking site that is update their site daily. Due to the large amount of activity from users, the search engine spiders often visit the social bookmarking site to grab fresh content. Therefore, whenever you submit a URL to the social bookmark site, it will quickly be picked up the search engines. The search engine will take a few days to crawl the pages on the site.

Normally, you will have to submit several pages from the same site before it can get indexed properly.

When writing a content, make sure it provide good information. In the article, you can hide the marketing message and a link to the sales page. It is recommended that you don’t promote the products directly to the customers. When the visitor sense that you are trying to sell something, he will quit the page. Instead, you should tell them the benefits of your product and how it can help them. Besides, you can include some tips which is helpful for the users. For example, if you are selling a skin care product, you can include some tips on how to take care of the skin. In the article, you can create anchor link that points to the sales page. The article should not be too long. If the article is too long, the visitor will be reluctant to read. Research has shown that most visitors only skimp through the content.

When social bookmarking the article, you can write a catchy title and description that will entice the attention of the prospective visitors. Most social bookmarking site allows you to add tags to the bookmarks. The tags are keyword which the users will use to find your post on the site. You should use tags that are easy to find by the users.

You can also encourage people to bookmark your post by installing plugins. If you have a blog, you can easily add the social bookmark plugin from the administration panel. You should install plugin that allows you to add the site to the RSS feed. The RSS feed aggregators allow users to find the updates of the blog in one place.

When submitting to the social bookmarking site, make sure it is dofollow. To check if the site is dofollow, you should right click on the bookmark link of post on the homepage of the social bookmarking site. In the right click menu, you should select Properties. If the properties dialog box states open in a new page, dofollow, or blank page, it means that it is dofollow. If it states nofollow, or external nofollow, it indicates that it is a nofollow site. If you submit to a nofollow site, your URL will not be crawled by the search engine spider. However, if the site has high traffic, it is worth submitting to it because it can drive targeted traffic to your site.

Mascar Rooney is the author of this article on Directory Submission Service. Mascar Rooney is the author of this article on Social Bookmarking.

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