Logo Design Terminologies for Buyers

BusinessMarketing & Advertising

  • Author Sha Amen
  • Published August 3, 2010
  • Word count 530

When someone wants to buy a logo design for the first time, he may not know some of the words used by logo design companies. Hence, he might wonder what those words mean and which package he should choose. It’s important that you know the terminologies of this industry before you spend a single penny to ensure that you get the right package at the right price. There are not many things that you have to learn, so you don’t have to worry about learning dozens of new terminologies. There are only a few important words that require explanation.

So, let’s now go ahead and discuss what these words are and what they mean:

Logo Concepts

This is most likely the first thing you will see when you check out logo packages. Concepts are basically different ideas of the same logo. Let’s say you order a package with 6 concepts, you will receive 6 concepts of your logo with different ideas or versions. This will allow you to either choose one or mix and match different ideas to finalize your logo. It’s always good to select a package with various concepts to come up with a good looking design. When you will have different ideas in front of you, you know will know which colors will be good and which layout will be better.

Revisions

You will notice either unlimited revisions or a certain number of revisions. It means that after you receive your initial concepts, you will be able to ask the design company to make changes according to your liking. If they offer unlimited revisions, then you may ask for changes as many times as you want. If you select a package with many concepts, the chances are that you will receive unlimited revisions. So, why restrict yourself, when you can get unlimited revisions at no extra cost? Packages with unlimited revisions are highly recommended because they help you create your dream logo according to your exact requirements.

Designers

When you see a package that offers 8 concepts, created by 8 designers, then what does it mean? It means that 8 designers will be involved in your project and each designer will produce one concept, based on your creative brief. This way, you will have 8 different brains working for you. You will see how 8 creative designers will come up with attractive designs for you. You will then be able to take advantage of unlimited revisions by choosing one concept and making as many changes to it as you want.

Delivery Time

If the package says that you will receive your initial concepts in 3 days, then it means you will get them within 3 business days (weekends not included). Also, if you ask for a revision, they might take more time to make changes to your selected concept. For example, they may take 3 to 4 days to deliver the revised concepts. Don’t think that your logo will be revised immediately. It will take sometime. So, it’s better to email them and ask them how long do revisions take.

So, these are just some of the important things you need to know before you order your custom logo design online.

Sha Amen is an expert writer in the field of web and logo designing and loves to write about Custom Logo Design and Web Design to educate the masses.

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Article comments

Mark
Mark · 14 years ago
We design many logos and its always important to work closely with the client.Its not just about the logo design its also about how you apply it across the whole company ie branding.

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