Small Business Website
Business → Marketing & Advertising
- Author David Allred
- Published October 7, 2010
- Word count 490
Did you know that more than 50% of small businesses don't have a website? For me, it's insane to think about running a business without one. Call me an internet nerd, but when I think of starting a business, the first thing I think of taking care of is snagging up a good domain name......not finding investors or establishing an LLC. If I can't get a good domain name, FORGET ABOUT IT! The business won't work! I know...I'm weird like that. But that's how important I feel a website is to a business. Instead of asking for a business card, people often ask for a website. It's a form of validation and tells your potential customers who you are and what you offer.
And I'm willing to bet that the number of businesses without websites is even higher, including within home based businesses. When I first entered the industry of network marketing, some of the top income earners in the industry were still using solely traditional marketing techniques to generate their customer base: Print ads, billboards and direct mailing. Only after noticing the gradual decline in their income and the gradual incline in those who had a web presence did they inherit an interest to learn. Think about it. How many home based businesses do you know of that depend on house parties and hotel meetings to promote their product or service? And how many of those business truly succeed on an individual basis?
Unless you consider an average of less than a thousand dollars a year a success, not many!
A business without a website is like milk without the cookies.....they're just not as good by themselves.
I don't know what keeps business owners from creating a site for their business. Maybe a lack of knowledge or an unnecessary additional expense. Whatever it is, if you're a small business owner, it is worth the effort. Think about the pros and cons.
Marketing/Advertising Cost = $600/month for a billboard OR ten years for a domain and hosting (for you beginners....a website).
Reach = Potentially world-wide with the ability to be found in first page results, all over the world, for the key phrase of your choice.
Maintenance = Virtually none aside from an occasional blog post or product update. Again...it's worth it. Give and you'll get.
Traffic = The chances of someone building a freeway next to your billboard for a drastic traffic spike are slim. There is no limit to the amount of traffic you can receive to a site. And it's extremely targeted! You'll never see a billboard go viral like a helpful article online.
If done right, a website for your business can make a VERY significant difference in your results. It's all about branding yourself and extending your reach. More visitors to your business is a good thing. That's what a website does....it brings traffic....and traffic equals dollar signs where I come from.
David Allred is passionate entrepreneurship, personal development and helping people become true online marketers.
As a successful home based business owner, he offers mentorship in creating a MORE THAN full time income through
a lucrative business opportunity.
Article source: https://articlebiz.comRate article
Article comments
There are no posted comments.
Related articles
- Why Gold Remains a Safe Investment in Kuwait’s Changing Economy
- Atish Kumar Singh: A Rising Star in Fiji's Marketing and Business Management Scene
- Business Growth with Ready Mailing Team's Comprehensive Regional Vice President Email List
- Key factors why eBay sales could drop
- The Impact of Artificial Intelligence on Digital Marketing
- Achieve Digital Success with BeKonstructive Marketing's SEO Consulting in Brisbane
- Introducing the HIIO Nax with 12000 Puffs: Spark the Extreme Flavor
- What Role Does Data Accuracy Play in Reaching Physicians Amid Shifting Market Trends?
- Pocket Option: Binary Candlestick Patterns
- Building a Strong Brand Fortress with SEO
- How Small Businesses Can Compete with Big Brands: A Guide to Thriving in the Digital Age
- The Impact of 3D Animation in Business: Enhancing Visual Communication and Marketing Strategies
- Steady Slope Marketing: Boost Your Business with Targeted Facebook Ads
- Steady Slope Marketing: Building Strong Brands for Lasting Success
- Steady Slope Marketing: Maximizing Growth with Google Ads
- Steady Slope Marketing: Building Custom Websites that Drive Growth
- Steady Slope Marketing: Unlocking Growth with Google Local Service Ads
- Steady Slope Marketing: Scaling Your Business for Long-Term Growth
- Steady Slope Marketing: Setting Up Small Businesses for Success in the Digital Age
- Steady Slope Marketing: Elevating Local Search Authority for Small Businesses
- How AI is Revolutionizing Marketing: A Game-Changer for Online Marketers
- Exploring the Impact of Marketing Strategies on Public Image: A Case Study of Epson and Prince Andrew's Challenges
- The Power of Persuasive Copy: Techniques To Boost Conversion Rates
- The Role of Content Marketing in Building Brand Awareness
- Are Gucci Bags Made of Animal Skin?
- What is the digital marketing strategy that tracks users across the web?
- How AI Can Elevate Your Sales Strategy
- Mastering Content for Content Marketing: Tips and Strategies for Online Marketers
- How Staff Augmentation Can Fuel Your IT Success
- Best AI Tools for E-commerce: Revolutionizing Online Sales with Smart Automation