MLM Sponsoring Approaches For Warm Market
Business → Marketing & Advertising
- Author Joe Barclay
- Published October 22, 2010
- Word count 454
While our team specializes in online mlm sponsoring, it is still very important that new team members know how to build their business locally and with people they know (this is commonly referred to as your warm market). In fact, the very first step in our training for new team members focuses on local and warm market prospecting for several reasons. It's free, effective, easy to do, and it can generate immediate results if you know how to do it right.
The main reason most people avoid working their local or warm market is, they are not sure what they should say to prospects.
Here are my two favorite ways to approach local prospects and friends or family members. They are both very effective, even if you have not met the person before. We teach our team to master both of them by practicing on a friend or family member before you use them on a lead.
The main goal of either approach is to get the prospect to ask you for more information. And this is the point that most people who are new to our industry miss. Untrained network marketrers try to pitch their opportunity, when really all they need to do is provide more information after prospects ask for it.
Approach 1. "Maybe you could help me out. I have a business I work from home. We grow by referral only. Who do you know that might be interested in __________ ."
You can fill in the blank with one of several options. For example: making additional income, firing their boss, retiring while they are still young, learning how to eliminate their phone bill, etc. What I really like is that almost every time I use this approach, the prospect responds with something like: "I am. What's it all about?"
Approach 2. Set up the conversation so the prospect asks you what you do for a living. And it's surprisingly simple to do. All I do is start by asking them what they do for a living. Nine times out of ten, as soon as a prospect tells you what they do, they will follow up by asking what you do for a living.
The key point is that as soon as the prospect asks for more information, you have an open invitation to introduce them to your business. Introducing prospects to your business is a topic in itself and is covered in a separate mlm sponsoring article.
Learn to master these simple local and warm market approaches. Then step outside of your comfort zone and start striking up conversations with friends and complete strangers alike. You can easily have them asking for more information about your business. The right approaches make mlm sponsoring easy!
Joe Barclay specializes in training others to quickly, easily create success online. Read this and other MLM sponsoring articles at his website. Learn to generate more leads and be a top earner in your company by using the MLM sponsoring system the top money-makers use.
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