Get your Keyword Research Right
Computers & Technology → Search Engine Optimization
- Author Sue Cooper
- Published November 18, 2010
- Word count 417
If you want your website to be a huge success, there is one aspect of search engine optimisation (SEO) you cannot afford to get wrong. That aspect is keyword research. This is such a critical component because it is your keywords which help to define your website and make it accessible to potential website visitors. Listed below you will find some basic steps for ensuring you are utilising all of the best possible keywords throughout your website.
-
Brainstorming is one of the first steps you should take when doing your keyword research. This can be a very informal process where you sit down and just right down everything that comes to mind when you think about your niche website. You may come up with some potential keywords which are too far off base but you will be surprised with how many useful potential keywords you discover through this process.
-
Next it is time to scope out the competition. Take a look at the top ranking websites in your niche and determine which keywords they emphasize. This is important because these are keywords which are proven to work. A great deal more than just utilising keywords goes into the optimisation of a website though, so don’t fall into the trap of believing all you have to do is copy the keywords your competitors are using.
-
Another way to conduct keyword research is by polling your consumers. If you sell a product or service this will be the individuals who purchase your product or service. When your website is your product, the visitors to your website are the consumers. Find out what they are most interested in from your website and focus on the terms they use to describe their interests.
-
There are also many software products available to assist you in determining useful keywords. Many of these products allow you to enter one keyword and generate a series of keywords based on the one you entered. Often this is useful but it is always worthwhile to make sure the generated keyword still fits into your niche.
-
Finally, it is important to remember keyword research is not a one time activity. It should be a process which continues over time. You may start your website based on a few keywords but you should always monitor the success of the keywords to determine whether or not you should keep them. You should also always be looking for new keywords to keep your content fresh and your website regularly updated.
As a web developer, Sue provides clients with genuine top ranking strategies that are designed to eliminate wasted time on tweaking to achieve the desired outcomes for search engine optimisation
and marketing campaigns.
Article source: https://articlebiz.comRate article
Article comments
There are no posted comments.
Related articles
- Google SEO Updates 2024 Jackyan
- Why is SEO for businesses on the Wirral important
- Search Engine Marketing: Unleashing Its Power for Your Business
- How SEO Can Improve Your Business?
- How to choose a career in Digital Marketing in Mysore
- Mastering the TikTok Algorithm: 15 Strategic Tips to Amplify Your Video Views
- SEO Myths - Separating Fact from Fiction and Avoiding Common Pitfalls
- How To index Your Backlinks Using Twitter
- The Advantages of Outsourcing Your Payroll to ADP Payroll Processing Services
- Find Your Perfect Job or Top Talent with Premier Staffing Agency
- Connect Printer to WiFi: Step-by-Step Guide for Seamless Printing.
- Will AI Replace SEO?
- Artificial intelligence and its role in SEO positioning
- Navigating the SEO Landscape in Dubai: Key Considerations When Hiring an SEO Expert
- How AI Can Help Optimize Content for Voice and Visual Search
- How Can AI Help Automate and Improve SEO with Link Building?
- 7 Common SEO Mistakes That Companies Should Avoid at All Costs
- What is Free Online Reverse Image Search and Its Benefits - Full Guideline
- How to Make Money With SEO
- The Crucial Role of SEO in Content Discovery
- How do I apply SEO to my Google site?
- Top UI/UX Myths Debunked in Detail
- High-Quality White Label SEO Reseller Services
- Exploring Digital Marketing Trends in 2023
- What is web accessibility and how to make your small business website accessible
- Shield Tunneling: Air-Cushioned Slurry Balanced Shield Machine
- Reno SEO Uncovered: The 10 Essential Factors for Online Success
- What Are The Steps To Optimize A Dental Website To Increase Its Traffic Rate?
- Why UI UX Design Matters for Your Website's Success
- Digital Marketing