How To Prevent Getting Caught With Google Adsense Click Fraud

Computers & TechnologyInternet

  • Author Lady Tara
  • Published December 7, 2010
  • Word count 661

Some website owners or bloggers are getting their Google Adsense accounts suspended indefinitely or terminated when they themselves have done nothing wrong to warrant such penalty. However, with the allure of making money with Adsense, the majority would definitely want to get back into the Adsense business (if only they can get back again). But the best way to prevent such penalty, one should do things that are conducive to "Anti-Click-Fraud" and thereby minimizing such penalties from taking place.

So what is Click Fraud?

Click Fraud (also commonly known as Pay-Per-Click Fraud or PPC Fraud) is the practice of artificially inflating traffic statistics through various means to defraud advertisers. In the usual Pay-Per-Click advertising model, advertisers remunerate a fee for each click on their links. Google Adsense is aware of this notorious practice, thus do not tolerate such act to protect the interests of the advertisers.

How can you foreseen without getting involved in such fraud?

The majority of the web hosts offers access logs. When you find any suspicious activity on your site, it is advisable that you hand over such access logs to Google. It helps to have a click monitoring software. If you do not have one, you are encouraged to get because most of this software is free. As usual, send all this information you have gathered to Google. Such problem is serious cause you would like Google to trust that you are assisting them and in no way a part of the suspicious activity.

On a regular basis, try to study your server logs and monitor for any activity that may seem suspicious. Should you find anything odd, do report to them.

Also you may want to contemplate disabling ads for your own IP address as well as local geographic area. This will help to prevent accidents and Google will not mistake another user as you. You can do through a htaccess file. This will also prevent Google from thinking you had clicked on your own ads and be penalized for it.

There are times when you had inadvertently clicked on your own ads, just be truthful and admit to Google whether it is accidentally or intentionally that you had clicked on them.

Also keep your Adsense from "Pop Ups" and "Pop Unders". Your ads should not be displayed on content sites that promote illegal activities, adult, gambling or tampering of business or people's legal rights and others that are listed in Adsense Program Policies.

No matter how close your relationship with your family, relatives, friends and colleagues, don't ever tell them about your Adsense campaigns on your website or blog. This may sound really cold and anti-social. Due to their sheer ignorance of what Adsense is all about and also the dire consequence they may land you, they would be so naturally enthusiastic in helping you to earn more money by clicking repetitively on your ads in your website or blog without you knowing. When such things happen, you may become a helpless victim of suspected click fraud. So just be forewarned and not be sorry for something you can control right from the beginning.

Generally, Pay-Per-Click networks have various measures and resources to protect website owners or bloggers to fight against click frauds. Other search engines can track several data points, browser's information, IP addresses, user's session information and its pattern recognition. They also have specialized "systems" in place to detect fraud, monitor and helping advertisers to stop click frauds.

Google in its own website offers essential suggestions on how to avoid click fraud. Using "negative keywords" can be used to keep your Adsense from displaying on products and services that are not related to yours. Also adding tracking URLs to your links will assist you to track traffic coming from Google.

Armed with all these information of how you can potentially prevent yourself from being caught with click fraud, be forewarned now and apply whatever you can and not become an unwilling victim.

This article has been viewed 698 times.

Rate article

Article comments

There are no posted comments.

Related articles