Receiving an award for outstanding trade show exhibit design means that the event hosts recognize the superior styling and strong features of your table top stands. The exact awards may differ from one event to the other; one convention may have more categories of awards, but another may give recognition to more units. The type of award may be very important to the company that designs your table top stands. As an exhibitor, you need only be concerned with how you can use an award - almost any award - to help promote your booth in the future.

Trade Show Exhibits Awards Are Something To Celebrate

One of the best ways to get your company noticed is by using press releases to announce recent developments. These press releases are published either through the internet to thousands, or even just released to select members of your trade press. Internet distribution typically yields better results, but the choice is up to you. When your trade show exhibits receive awards, you should always produce a press release about it. Consider this: most table top stands are produced for an industry outside the field of convention design. When you win an award and publish a press release announcing it, it's not likely to be covered by your typical trade press. Instead, you'll get coverage in magazines and on websites discussing conventions, rather than your typical market.

In most cases, introducing your product to a new market is difficult because it's hard to find a good angle of introduction. In this case, it's easy: interested readers will pick up on your company naturally because you'll be discussed in the context of the award. While it will also be an article celebrating the company that designed your trade show exhibits, you will be prominently featured, and the press release can be a big benefit to your overall sales.

A Confirmation That You Picked The Right Designer For Your Table Top Stands

Recognition means that you did well at the event, but it also means that your unit was well designed for the audience that you were targeting. Remember, the panel of judges is not generally picked from the visitor pool (although visitors may sometimes vote for a 'most popular' unit). Although your trade show exhibits are juried by convention staff, they're still highly representative of the people who did attend. Receiving an award for design from them is like receiving approval from the convention visitors, the exact crowd you wanted to impress.

Well-designed table top stands are carefully constructed on many levels, starting with the structure and framework and ending with the text and other finishing touches. If you've received an award for your booth, you know your company really got it right. You can be sure that you've found a strong partner in design and building, one that can serve you well through many projects to come.

An award always means that your convention marketing efforts are on track. Your trade show exhibit got noticed. Your table top stands are drawing attention. If not, the judging panel would never have seen them! Even if this last convention didn't provide the results you wanted from the immediate event, be patient; an award indicates that your company is going the right way, and you'll start seeing major success very soon.