How To Improve Website Traffic

Computers & TechnologySearch Engine Optimization

  • Author Stanley Law
  • Published April 26, 2011
  • Word count 515

There are thousands of articles, books, eBooks, and online classes available that claim to have just the answer to how to improve website traffic. Although some of these sources have unique ideas, most of them agree that the top way to do this is through Search Engine Optimization (SEO) techniques.

How seo techniques improve website traffic

The way that SEO techniques improve website traffic is by helping you land higher on the page rank on large search engines like Google. Every website that is trying to be profitable also wants to be on the first page or two of Google searches as well. Your concerted effort to follow proven SEO strategies will give you an advantage over the webpage owner who does nothing or does the wrong thing to try to improve website traffic. Experts agree that one of the best methods to improve website traffic is to examine your keywords and replace them with those that are aligned more closely to your website. If you have a dog training website and you use generic keywords like dog or dog training, you need to replace these with keywords such as alpha dog training or training aggressive dogs. These are more specific and will be regarded higher by Google, so they will choose your site to pop up on the first pages when someone is looking for a dog training service that offers these specific aspects of dog training. The new keywords have three words, and experts recommend that longer keywords are better because one-word keywords are already overly used.

Help in finding the best keywords

Rather than making up your own keywords, it is best to use a keyword tool to improve website traffic. Some of the most popular are Google Keyword, Market Samurai, Complete.com, and Micro Niche Finder. Google Keyword is the most popular of these, and it will suggest keywords that are aligned to your website. When you are looking on one of the tool sites, try to put in as many terms as you can think of in the search box. This will provide all of the keywords that are pertinent to your website and business. You may want to type in guide for alpha training dogs or how to alpha train dogs. A lot of keywords will pop up for you, and it is best to save a list of these words. Repeat your search every two weeks or every month and continue rotating words on your webpage. Be sure to also use them in articles that you submit to article directories. If you have a blog, you should also change keywords regularly and replace them with new ones from your list. Successful online businesses always offer new, insightful information regularly to keep visitors coming back.

Use more than one strategy

There are lots of other strategies that you can use as well as keywords. You can leave comments on blogs related to your website, and also leave a link to your website. It is also important to submit quality articles to article directories with your webpage link as well.

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