Getting targeted traffic has become more and more important to the small business owner. If you are not targeting your market with a marketing message providing you with value for them then you are wasting your money.

General instructions:

1. Research keywords. Go to Wordtracker or Good Keywords. The paid version of Wordtracker provides more keywords. It is around $25 a month. Develop a listing of at least 200 words. Choose keyword phrases rather than single keywords. Search for keywords with very little competition or mini niches. Optimize your site religiously. Spend time on a regular basis contributing to this list. Make certain keywords are related to the service or product you offer.

2. Buy PPC. This is the quickest method of getting targeted traffic as long as choose the best keywords. This requires careful research and understanding of your target market. Google Adwords, Yahoo Search Marketing and MSN Adcenter are the top three. Test different ads to see what is most effective.

3. Write articles for your target market. Determine your customer's problems. Write articles that offer solutions to these problems. People love how to or 7 tips to xyz. Catchy Titles are essential. Without a compelling title, your article won't get read. Spend sometime selecting a title. Create a swipe file of titles and headlines that catch your attention.

4. Begin a blog. You can begin a blog with blogger or Wordpress. Submit to Blog directories. Post regularly. This is probably the most essential things about blogs. The other thing is provide high quality content. People are searching for content that will help them solve their problems or provide some form of benefit.

5. Post regularly to forums and blogs where your target audience is most likely to be. Choose popular forums based on number of posts and listing in search engines. Always post to the industry experts or gurus in your industry.

Should you follow these simple steps, you'll definitely increase targeted traffic for your website.

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