Facebook as a platform for marketing

Computers & TechnologyInternet

  • Author Sabrina Stone
  • Published June 10, 2011
  • Word count 480

Who wouldn’t want a decent profile on facebook? We all do. It is tempting to become popular on the most active social networking site in the world. Just as much as a great personal profile, a business page on facebook too needs a good look. To look good it should have the main element of the site. Friends are the most important part of facebook profiles and fans or likes are the key to a successful business page. What is a fan page without fans? This is why rallying a large number of members on to your page is vital in business promotions and marketing.

Using facebook for businesses is a clever idea if carried out properly. It is after all free. Most people get their day to day work done online. Everyday millions of members log in to their facebook accounts to update and stay updated. It is no longer just a tool to keep in touch with your friends. Facebook is being used by almost all brands, companies and individuals to increase their sales and marketing campaigns. Larger the number of likes on a fan page, the more it becomes popular among all users of the site. An important thing to note about the impact your fanbase has on your business, is facebook search results. The search results are usually compiled according to the number of likes. If you type in a certain business or the name of a company, the results are shown in the order of likes. It even shows you how may of your friends like the product. This clearly goes on to prove that, facebook fans play a key role and do matter for your business.

Another integral design of facebook is that, when people like the content on a fan page or comment, it is visible to their friends, who have access to that visibility. This is a great publicity tool, as it automatically gets published on to the friends news feed. You will be amazed at how people follow each others tastes. What your friends approve of have a significant amount of relevance to what you begin to like. This is why, as your business page gains likes, you also gain recognition.

Buying fans to give your page an attractive start can pave the way for favourable results. It is better than waiting for a long time until people find you. By finding your fans first, it enables you to spread the word more efficiently. This is to stimulate future likes and get yourself ahead of your competitors. You can introduce your products to the fans you buy and make them familiar with your products and more users will follow their lead. The fans or the number of likes you buy are actually your potential customers. Which is why, you should consider their location and compatibility to the products you sell.

Find out about facebook fans and how you can buy facebook fans to get a page that sells.

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