Dusit International introduces ‘EI8HT’
Travel & Leisure → Travel Spot
- Author Elaine Nettleton
- Published June 16, 2011
- Word count 745
Inspiring the world with endless possibilities
Dusit International, one of Asia’s leading hotel groups, launched today the first edition of its brand new Dusit magazine under the title „EI8HT‟. This quarterly magazine is aimed to build stronger relationships with Dusit’s guests as well as extending the Dusit lifestyle brand and inspiring the global travel seeker with endless possibilities, by enhancing the guest experience no matter what the journey.
At the same time it will be a vehicle in which Dusit's CSR programmes are brought to the fore and grow their profiles, such as Dusit Smiles for Operation Smile and Dusit's Food for Good, which will be launched soon.
"EI8HT is a luxurious travel and lifestyle magazine featuring a variety of stories including insider travelogues, a repertoire of inspiring personalities, indulgent food and drink, a palette of fashion, and cutting edge design, architecture, and art. It is classy, intelligent and sophisticated, with unique, off-the-beaten-track stories to inspire the reader to explore and experience new sights and sounds" said Ms Jennifer Cronin, Vice President - Sales & Marketing, Dusit International.
"Why did we choose the title EI8HT you may ask? Well, it has a wonderful meaning in many ways; It is not only an auspicious number in Asian culture, but also the only infinite number. This makes it special and unique in the world of hotel branded magazines, and much like Dusit, it offers endless possibilities.
Additionally, EI8HT reflects the imagination of having an eighth day in the week, the day that our readers could do anything they wish for - whether travelling to their dream destinations or simply being with family and friends. We hope the magazine will inspire them to enjoy their lives and make the most of everyday," Jennifer added.
In partnership with Singapore-based INK Publishing Company, EI8HT will be produced every three months and will be placed in all Dusit properties: rooms, restaurants, business units, executive lounges. Regional Sales Offices worldwide, Preferred Hotel Group offices worldwide, airline business lounges, travel agents, business partners, and others.
Mr Gerry Ricketts, Managing Director of INK Publishing said "Both Dusit International and Ink have long traditions of excellence in Asia, and EI8HT marks a fantastic opportunity to combine resources and produce a magazine of a quality and scope that reflects the Dusit brand. Expect stunning fashion shoots, interviews with some of the world’s most influential people and the best travel experiences in a magazine that is as beautiful as it is practical."
The first issue of EI8HT features several articles on Dubai and the Dusit International properties in the Middle East, written by local and international editorial contributors.
EI8HT will also be available online, with Facebook to be introduced soon.
Note to Editor: Dusit International has gained more than 60 years experience in the hotel and hospitality field. Founded in 1948 by Honorary Chairperson, Thanpuying Chanut Piyaoui, whose first hotel was the Princess on Bangkok's New Road; Dusit has since acquired a unique portfolio of deluxe hotels, building upon Thai culture and tradition to create a personalised welcome for all guests, made distinctive under the Dusit brand promise: the delivery of an ‘experience that enlivens the individual spirit no matter what the journey.’
Dusit International comprises five hotel brands: Dusit Thani Hotels & Resorts, Dusit’s second generation dusitD2 hotels & resorts, Dusit Princess Hotels & Resorts, Dusit Devarana Hotels & Resorts, and Dusit Residence Serviced Apartments. It also operates its own signature Devarana Spa.
THAILAND:
Dusit Thani Hotels & Resorts: Dusit Thani Bangkok
Dusit Thani Hua Hin
Dusit Thani Pattaya
Dusit Thani Laguna Phuket
Dusit Island Resort Chiang Rai
Chatrium Suites Bangkok, A Dusit Thani Hotels Partner
dusitD2 hotels & resorts: dusitD2 chiang mai
dusitD2 baraquda pattaya
B-Lay Tong Resort, Phuket - managed by dusitD2 hotels & resorts
Dusit Princess Hotels & Resorts: Dusit Princess Srinakarin, Bangkok
Dusit Princess Koh Chang
Dusit Princess Korat
Royal Princess Larn Luang, Bangkok
Royal Princess Chiang Mai
Pathumwan Princess, MBK Centre, Bangkok
Bel-Aire Princess, Sukhumvit, Bangkok
Grand China Princess, Chinatown, Bangkok
OUTSIDE THAILAND:
Egypt: Dusit Thani LakeView Cairo
Philippines: Dusit Thani Manila
United Arab Emirates: Dusit Thani Dubai
Dusit Princess City Centre, Dubai
Dusit Residence Dubai Marina
Pearl Coast Premier Hotel Apartments, Dubai
OPENING SOON:
Bahrain: Dusit Thani Dilmunia Bahrain
China: Dusit Thani Sanya
India: Dusit Devarana New Delhi
Dusit Devarana Jaipur
Dusit Devarana Rishikesh
Dusit Thani Goa
dusitD2 new delhi
Saudi Arabia: Dusit Thani Jeddah
Thailand: Dusit Devarana Resort - Phang Nga
United Arab Emirates: Dusit Thani Abu Dhabi
Elaine Nettleton
CTT Consulting FZ LLC
PR & Media communications
Email: elaine@cttconsultingme.com
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