Amadeus Consulting Speculates: What is Apple up to this Thursday?
Computers & Technology → Technology
- Author Todd Mcmurtrey
- Published July 18, 2011
- Word count 512
Apple® is a leader in so many technology arenas, but they really should specialize in corporate secrecy. According to the Boy Genius Report, a leading online destination for mobile and consumer electronics, Apple has something big a’coming this Thursday May 19th, which is also the company’s 10th retail anniversary. Queue the quirky indie commercial music!
Based on the article BGR, a source within Apple leaked a memo of confidentiality requirements for all Apple Retail Store employees. Among the demands, (no doubt bequeathed by the Emperor of Secrecy himself, Steve Jobs):
• An overnight shift is planned for roughly 15 employees, including key personnel: visual staff, manager, Genius Bar Reps, and a few Apple Specialists
• All cell phones will be locked in an office, and prior to arrival employees will have to sign a Non-Disclosure Agreement
• Hardware has already been received, and will be kept under lock and key till Saturday night.
• Employees will be putting up black curtains to mask the front windows.
So what could this mean?
It is highly likely that this is another clever PR Stunt by Apple, but as Apple fans and an iPhone™ app developer, we thought we’d like to speculate about what this latest stunt could be.
-
Forums & Fan Boys – The forums had some pretty outlandish and hilarious ideas about what Apple could be releasing. We’ll give you a hint: Centipede + iPad™.
-
Special Pricing – We actually think this may be very likely. The hardware shipment could be increased units to account for a drop in price, and this would match a ‘celebration special’ model. The secrecy behind this could also be a way to turn people’s heads back toward Apple, given that the release of the white iPhone wasn’t a huge deal.
-
NFC (Near Field Communication) – I think we can definitely say that this won’t be part of the release. According to Bernstein Research, NFC chips designed to enable mobile users to pay with their smartphones (in a ‘swipe’ like way) will not even be included in the next incarnation of the iPhone, supposedly the 4S. This is a bummer to mobile app developers who were looking to get their hands on this technology.
-
MobileMe/Cloud Initiative – CNET suggests that this may be a possibility, and that it may be tied to a software application development platform. This would be really exciting for developers, and would be a better entry for Apple into the explosion that is cloud computing.
The fact is that because Worldwide Developers Conference is next month, it really could be anything. Hopefully it is something exciting, so that they won’t be accused of ‘crying wolf’ in the future.
We’ll stay tuned this week to see what Apple has in store (literally) for this Thursday. We might even head down to our local Apple Store to see what is going on. In the mean time, if anyone should need mobile application development, look no further that Amadeus Consulting as we are experts in all things iPhone, Android™, Windows Phone 7® and BlackBerry®.
The marketing team at Amadeus Consulting considers it part of their daily tasks to stay on top of what is going on in the technology marketplace. It is important to our company culture to be technology thought leaders, but we also want to share our knowledge and insights with readers excited about the latest and greatest tech news.
Article source: https://articlebiz.comRate article
Article comments
There are no posted comments.
Related articles
- The Ultimate Guide to 3D Animation: From Basics to Advanced Techniques
- Mitsubishi Electric proves heat pump compatibility with microbore pipework
- Why Small to Large Companies Continue to Use Dated/Dinosaur Technology
- 10 Ways Business Central’s Quality Inspector App Streamlines Quality Assurance
- 10 Ways Business Central’s Quality Inspector App Streamlines Quality Assurance
- The Rise of Sustainable Technology: Shaping a Greener Future
- Why Bullseye Engagement Offers the Best OKR Software for Businesses
- Web Development Companies in Canada
- How EasyPDF™ Forms Save Time & Money at Home and in the Workplace
- The One and Only 15-Second Digital Lien Waiver to Complete and Submit in Record Time Using the Free Adobe Reader
- The Impact of Employer Branding on Leadership Recruitment
- Augmented Reality (AR) in Business: Why Your Company Needs It
- Top 10 Reasons to Use Business Central’s License Plating App
- The Hidden Advantages of European Offshore Development Companies
- App Development: Transforming Ideas into Reality
- Automate you Chauffeur Service with A to Z Dispatch
- The Impact of Machine Learning and AI on Business: What the Future Holds In the modern busine
- Generate Flashcards Fast with AI: The Ultimate Solution for Developers
- Blockchain Interview Guide: Essential Questions and Answers for Success
- Eight Free Business Central Apps That You’ll Wish You Had
- How Artificial Intelligence (AI) and Machine Learning (ML) Are Transforming Computer-Based Trading Platforms
- The Role of Gas Engineers in Modern Energy Systems: Linking to Sustainability and Innovation
- The Significance of Stars in the Universe and Their Impact on Human Culture Throughout Evolution
- Exploiting Artificial Intelligence for Urban Mobility Transformation: A Case Study of Guatemala City
- Top 10 Ways Business Central Users Streamline Shipping
- The Impact of AI on Job Security and Availability in Africa: A Future at a Crossroads
- CNC Machining Vs 3D Printing: Which Technology Is Right For Your Project?
- The Future of Search: Embracing AI-Powered Search Solutions
- Low-Fidelity Vs High-Fidelity Prototypes: When To Use Each In Product Design
- MARKET SEGMENTATION