Learn What It Takes to Convert Your Blog Visitors to Consistent Readers

Computers & TechnologyBlogging / Forums

  • Author Bradley Rauch
  • Published September 8, 2011
  • Word count 523

The most successful blogs are those that don't depend on new traffic, but are able to attract large numbers of returning visitors. By applying the strategies we'll be discussing in this article, you'll be able to achieve the same result with your blog.

Write for Humans, Not the Search Engines: Ask yourself a simple question -Who is going to read my blog?- and the answer you'll get is obvious, people. As smart as search engines may be, they don't actually do the reading, bookmarking, recommending, etc. that's necessary for your content to get popular. Yet many blog owners focus almost all their attention on writing for the search engines, thinking about things like keywords and SEO. It's definitely not wrong to write keeping the search engines in mind and optimizing your post for your chosen keywords, but not at the expense of your readers. You need to focus on writing for your human readers so that they like and share your blog posts on the web. In order to achieve the perfect balance here, make sure that you do your keyword research well in advance. The next step is to write a post as naturally as you can and then think about optimizing it with the keywords you're targeting. When you insert keywords, however, make sure it doesn't spoil the way your post reads.

Continue Asking: These days, autoresponders are pretty common. You can begin utilizing the aWeber Autoresponder service for under twenty dollars each month. If you are not utilizing an autoresponder to interact with your readers and build relationships, then you are literally overlooking potential income . When a visitor arrives on your blog for the first time, request their email address. Supply a hard to refuse free offer that prompts them to sign up. When you start creating your email list, you will understand how simple it is to tell them about your most recent posts and all about the new things that you have to offer. Keep building up a relationship with your subscribers via email because it is the most solid resource available. The more you put in the effort to follow up with them and give them value, the easier it will be for you to retain them.

Make It Easy to Subscribe: If a person becomes a regular reader of your blog, chances are that he/she has subscribed to it through email or your RSS feed. So it's important that you give people a convenient way to subscribe that doesn't take much effort. So if you have a button for people to subscribe, you have to make sure it's highly visible. Sometimes people need encouragement to take the action you want them to take, so you can always add some persuasive text above the subscribe button. Remember, the more subscribers you get to your blog, the better are their chances of coming back for more. With so many competing blogs on the internet, it's not easy to make yours memorable. In order to build a successful blog, you have to increase the number of return visitors you attract, so keep the above points in mind.

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AstroGremln
AstroGremln · 13 years ago
I notice a lot of bloggers offer a free e-book to subscribe to their e-mail list. Guess that shows it's pretty important.

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