An Energy Shot for Social Networking? Enter Facedrink
- Author Darryl Williams
- Published October 15, 2011
- Word count 416
Social media has become an incredibly large part of our lives in the past few years. The most popular source is undeniably Facebook and the social media network has rapidly become part of our everyday lives. People have adapted common phrases such as "liking this" in everyday conversation and have fashioning Facebook inspired Halloween costumes! An Oscar nominated film called The Social Network was even released based on the story of how Facebook was created.
Most recently, I discovered that the social networking site has even dipped its foot into the beverage world! The young California based company, Facedrink, has developed a Facebook inspired energy drink shot. The company promotes the flavor as "tasting like friendship" as a reference to the social media site as well as utilizing the phrase "It Gives You Social Energy" in marketing and they define it as "Social energy is what you need to manage all of the events in your life."
The drink is similar to those 5-hour ENERGY Shots that seem to have become innumerably popular but the company claims it is healthier. It is sugar and carbohydrate free, three calories, and contains natural fruit flavors, taurine and 140mg of caffeine. According to Moustapha the result of this formula is a unique and tasty way to get several hours of crash-free energy boost to help get you through the day.
Each energy shot is packaged in a deep blue shrink sleeve with simple graphics. The word Facedrink is printed in the classic Facebook white font with the phrase "the social drink" below it in the same font. Below that is a lighter blue box that reads "Add as Friend" as another witty reference to the site.
The drink, which has obviously no actual connection to Facebook, is probably going to face some legal trouble when Mark Zuckerberg gets wind of it or maybe he will name it the official drink of Facebook, but probably not. The similarity in design to Facebook is truly uncanny and Zuckerberg is vigilant when it comes to protecting his brand. He recently got his lawyers to ban the sale of the "Poking Inventor," an action figure that bore his likeness, although I will admit that is more of a serious issue.
Facedrink is being marketed solely toward social media users, promising Facebook over-users to give them "social energy."
Their Facebook page launched in May has rapidly been gathering fans. So is Facedrink destined to be the drink of choice for nerds around the globe?
Darryl Williams is the author and can provide additional information about Facedrink.
Ref: http://www.drinkfacedrink.com/
Email: darryl12008@yahoo.com
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