4 proven successful hacks to elevate your hotel bookings
- Author Auralyn Chetiyar
- Published August 18, 2018
- Word count 516
The life of hoteliers revolves around the fact that, their hotel rooms should never stay vacant as it is considered a loss to the property. Hoteliers are always on the lookout of ways to promote their property through offers, promotions and many other sources. One of the most common sources is listing your property with an OTA. Have you ever thought why OTA’s are able to give you more bookings?
It is simple to understand that OTA’s put in efforts to deliver what the potential customers need i.e. giving relevant information as before booking the stay people are curious to know what the place looks like and based on the description and the surrounding information they can visualize the place. Which might lack in your website and hence convert looker to a booker becomes a tough task.
Let’s understand how you can make booking hotel an easy process by these 4 simple proven hacks.
Invest in creating a responsive website
As the study says only 2% of the guests prefer booking from hotel booking website, others prefer booking through online hotel booking websites or OTA. Hence you should optimize your website by keeping it up to date with all the information. The real-time visibility of your website means a lot for potential guests as they will not be able to see your property in person. Upload high-quality images and write a brief description of the hotel. Ensure that the website doesn’t take much time to load the pages, it has a flawless and convenient booking experience, a secure payment gateway and an instant booking confirmation via email and text message.
Implement multi-lingual and multi-currency feature
Since you have a global presence, your customer can be from any part of the world, and offering a multi-lingual website gives a promising feeling. Hence a multi-lingual and multi-currency platform allows users to read the details in their local language and make payment in their local currency. This broadens your market reach and attracts more visitors to your website.
Virtual Tour & Reviews
Give a virtual tour of your property to the visitors. It’s a feel-good factor as they can check your property even before reaching there. Additionally, do not forget to ask for the feedback as honest and realistic reviews attract and influence potential guests to make the decision whether to book or not.
Give the best rates
All the above efforts will be in vain if you don’t offer the best rates. Be consistent and considerate about the rates. Do not forget you need to the best among your competitors, so be maintain a uniformity in terms of room tariffs across the various distribution channels. Additionally, financial security is the one people are most scared of. Hence mention it prominently that you have implemented a secure payment gateway and their card details are safe.
For any guest choosing and booking hotel is the next toughest task after booking flights. So, a neat and clean website like AlKamilBooking is the best choice which ensures a hassle-free booking process which will get you more repeat customers.
Over the past 6 years, I’ve written, edited and contributed to high-quality blogs in Asia, UK and Middle East. My work experience includes producing content for a range of high-profile clients in various genres. Apart from content writing & blogging, I love being active on social media. Presently I work for AlKamilBooking in Dubai, which is an online travel portal known for selling cheap flight tickets and best rates on hotels across the world.
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