Making Money By Blogging

Computers & TechnologyBlogging / Forums

  • Author Andrew Mcnaught
  • Published November 24, 2006
  • Word count 466

Entrepreneurs make money blogging using two main

types of business models. The most common way

that people turn blogging into a profit making

machine is to contact different companies that

will want to reach your readers to buy

advertising. Another way that money can be made

is to help a single brand improve its image by

creating a positive association between your blog

and their product in the minds of purchasers. You

can make lots of money with either method, especially

if you use your marketing skills.

There are two basic ways that you can recruit companies

to buy advertising on your site, if that is why you

are blogging. If you want sponsors to put ads on your

site you can let someone else take care of recruiting

them or you can recruit them yourself so that all of

the proceeds will go to you. If you don't have time

to recruit sponsors, then you may want to do what many

other people do. They make money through Google's

AdSense program, which has numerous advantages. One

of the best advantages is that it takes very little

effort on the part of the blogger to start making

money. Most people find, though, that they make less

money than they had planned from their blog.

A more lucrative way of making money through blogging is

by recruiting companies to put their ads and links on your

blog yourself. You may want to do this yourself,

especially if you have contacts in different companies

that may be interested in advertising on your blog. If

you have a sales background, you may also do very well

in selling advertising yourself. The only problem with

selling advertising directly to companies is that it

will take a sizable readership to attract the companies

to buy ads, and this means that you may have to complete

several months of work before you begin to see the money

through blogging.

Established companies are trying to find a way that they

can get into the lucrative business of blogging. One of

the ways that they are getting into the blogging business

is by creating blogs to put a friendly face on their

company. They will have an experienced blogger create a

blog that will appeal to their prospective customers to

create a positive attitude about their company and the

brand that they are trying to sell. You would be

surprised by the number of bloggers who didn't plan on

making money blogging that have been contacted by a

company with a substantial financial offer to blog for

them.

You can make money blogging. You just need to learn

about the different ways to make money so that you will

be more knowledgeable about the process. Then you can

type your way to making money.

Andrew McNaught is a successful webmaster and publisher of Blogging World Online where you can find out lots more on the world of blogging.

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