4 Most Common Mistakes You Must Avoid In Affiliate Marketing
- Author Sutiyo Na
- Published February 9, 2009
- Word count 825
Affiliate programs are great business opportunities, as well as a great business idea. This program is the most powerful and effective of earning money online. This program gives everybody a opportunity to make a profit through the Internet.
However, similar to all businesses, there are lots of mistakes in the affiliate marketing business. Doing some of the most common mistakes will influence the portion of profit they’ll take. That’s why it is better to avoid them than be regretful in the end.
Mistake number 1: Joining too many affiliate programs.
Since affiliate programs aren’t difficult to join, you might be tempted to join multiples of affiliate programs to try and maximize the earnings you will be getting. Besides you may think that there is nothing wrong and nothing to lose by being part of many affiliate programs.
True, that is a great way to earn money from multiple sources. However, joining multiple programs and trying hard to promote them all at the same time will prevent you from focusing on each one of them.
The result? You aren’t be able to realize maximum potential of your affiliate program and the income generated will not exactly be as huge as you were thinking initially it would. The best way to get excellent result is by joining just one program that pays a 40% commission at least. Then give it your best effort by promoting your products enthusiastically. As soon as you see that it is already making a reasonable profit, then maybe you can now join another affiliate program.
The method is to do it slowly but surely. There is actually no need to rush into things, especially with affiliate marketing. With the way things are going, the future is looking real bright and it seems affiliate marketing will be staying for a long time too.
Mistake number 2: Not buying the product or using the service.
As an affiliate, your major purpose is to effectively and convincingly promote a product or service and to find customers. For you to realize this purpose, you must be able to relay to the customers that certain product and service. It is therefore difficult for you to do this when you yourself have not tried these things out. Thus, you will fail to promote and recommend them convincingly. You will also fail to create a desire in your customers to avail any of what you are offering.
Try the product or service personally first before you sign up as an affiliate to see if it is really delivering what it promises. If you have done so, then you are one of the credible and living testaments aware of its advantages and disadvantages. Your customers will then feel the sincerity and truthfulness in you and this will trigger them to try them out for themselves.
Mistake number 3: Picking products that offer low commissions
If you’re marketing to a list of people, they’re only going to consider so many
product offers in a given period of time, so select the ones you promote wisely. If
you promote something that only generates a 25% commission for you, then
you’re leaving a lot on the time. In reality, you could probably find a similar
product that offers a 50% or 75% commission.
In terms of the actual dollar value of the commission – don’t sweat that as much.
While many top name Internet marketers now say that they concentrate on
promoting high-ticket items (since only a few sales will generate a lot of money),
you can still make a killing selling relatively cheap reports. The rising popularity of
the $7 report is testament to this fact. So avoid the cheap sellers, but don’t worry as much about the price.
Mistake number 4: Choosing the wrong product.
Many people want to earn from affiliate marketing as soon as possible. In their rush, they tend to choose a bandwagon product. This is the kind of products that the program thinks is "hot". They select the product that is in demand without really considering if the product appeals to them. This is not a very wise move obviously.
Instead of jumping on the bandwagon, try top choose a product in which you are truly interested in. For any endeavor to succeed, you should take some time to plan and figure out your actions.
Pick a product that appeals to you. Then do some research about that product to see if they are in demand. Promoting a product you are more passionate about is easier than promoting one for the sake of the earnings only.
As you read, there are 4 common pitfalls in affiliate marketing. If you fall into them, affiliate marketing will put you in debt, rather than making you wealthy.
Before you start campaign, do analyze your marketing strategy and check if you are in the right step. If done correctly, you will be able to maximize your affiliate marketing program and earn more money.
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