The Benefits of a Content Management System (CMS)

BusinessEcommerce

  • Author Harry Brown
  • Published April 19, 2009
  • Word count 477

Content management system or CMS as it is popularly known would be of a numerous benefit for a website containing hundreds of pages which need continuous updation in the web host and written by multiple authors. CMS will make it easier for people to create, edit and publish content on the website without even any technical knowledge like HTML, DHTML etc, of the user. It eases the technical difficulties in the publication of content and reduces the time-to-publish.

A CMS web site is database driven as it allows one to create and store thousands of pages in the database without the need to update each one of them. As the design of the site template is separate from the content, this allows one to change the design any time without affecting the content stored on the site.

Problems created by inaccurate or contradictory content, can be easily overcome by automated approval procedure as it ensures that the content is correct before publication. By using user-definable workflow to notify assigned approvers of changes to content, Publication is automatic once approval has been signed-off.

A CMS makes it easier for the Web Manager to locate the creator, editor and the publisher of the content, as it allows defining and allocating specific publishing rights to various individuals. Multiple user access can be set up in the administration panel. More over authors and editors can access the site from any computer with an internet connection and can update the site at the same time from any location in the world. Publishing content can also be controlled by creating a draft first then publishing it later. This is very useful when one needs to coordinate content from multiple authors and editors.

Some CMS websites automatically generates the Meta Tags for each web page, which will ultimately help them to be listed by the search engines. It not only generates pages that are search engine friendly but can produce many links from the new content that is added.

A CMS site attracts visitors because of the frequency of updation. This causes generation search engine friendly pages which can produce lots of links from the new content that is added and syndicated.

Really Simple Syndication or RSS is integrated automatically into many CMS sites. Every time you create a post or make a comment, it creates a feed for it. This allows visitors with RSS Feeders to read the post at their own convenience.

Concisely, a content management system is a powerful tool for businesses that want to present lots of content from multiple authors and attract more visitors along with the capability to expand as the business grows. A Content Management System establishes the design philosophy and ensures it is applied consistently throughout the site to maintain corporate identity and branding and protects the value of content by accelerating and automating publication processes.

Harry Works as a Content Writer in Neoteric UK which Provides excellent website design , SEO , ecommerce services across UK.

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