There are many ways to acquire links on the Internet. For new marketers, the first step to take is to create a traffic generation plan. Choose just one or two traffic generation techniques and focus on them.

A huge number online business owners, especially those who do not possess a whole lot of web marketing experience, have the fine marketing plan that getting a great number of links for their sites is a right thing. That's not exactly a hundred percent true because acquiring links, when done incorrectly, can hurt your search rankings. There are many several ways to build back links to your sites, and so far, the advantages of article marketing far outweighs other link building methods.

Some site owners acquire links by submitting their sites to thousands of web directories. With such a large number of links out there, it's almost a guaranteed thing for search engines to find your links and crawl your sites. But that's all there is. There are no other benefits that's worth mentioning.

Other website owners prefer to post on forums and blogs to acquire back links. This is a much better link building strategy because it allows the owner to get in touch with others on the Internet. Human beings will see reply to the comments, see the links, and click through to see what your online blog has to offer. This is a time consuming process. It takes a long period of time to post on forums and blogs, and it takes even more time for others to never forget you and your online sites.

The experienced Online marketers usually choose article marketing over all other link building methods for a few distinct reasons. First, article marketing allows them to get their marketing messages out there in record time. By writing valuable articles, they let the readers have a preview of the expertise that they have to share. If they want to inquire more, they can always click through the links in the author resource boxes and visit the resource site.

Besides highly targeted traffic and higher search rankings, this method is also highly scalable. There's a cumulative effect as more and more articles get submitted and approved by the article directories. If done consistently over some weeks, readers will learn to believe the authors more as can see for themselves the committed efforts that's put out by the article marketers.

It's almost like having your very own website or blog for corporate communications, except that now you have hundreds of channels. Article marketers know how to implement this method to shape other's perception of them as experts in their field. Needless to say, those who are not doing article marketing will inevitably lose in the long run because the Internet is traffic, traffic, and more traffic.

As these words get indexed by the search engines and syndicated to hundreds of other sites, the publishers will get a constant stream traffic. With a constant stream of traffic attracted to their websites, guess who is going to dominate the market in the long run? It doesn't take a genius to answer that question.

If you have not looked into article marketing yet, I highly recommend that you think about implementing this method right now. Do it for a couple of weeks. Write and distribute one or two articles each day, and if you don't see some desired results, you can always move on to something else. But chances are, you're more likely to become good at this once you see the immeasurable cons.