Network Marketing Training Is Where the Fortune Lies For Future Success
Business → Marketing & Advertising
- Author Deborah Pretty
- Published June 8, 2009
- Word count 1,099
Network Marketing Training For Success: Little Mistakes That Can Cost You Thousands
A big problem with succeeding in network marketing is ineffective, incomplete and sometimes even non-existent training for new MLM downline members.
Training network marketing recruits about the program and its commission structure is a good first step, but this is not enough. You need to train them in the execution of a real marketing system in order to achieve long lasting success.
We all know that training is key to achieving success in any endeavor. But, becoming a network marketing success is not as hard as you may think! We will discuss more about mlm success later, but for now; first things first the training.
Take a moment to consider the most frequent complaints network marketing trainers hear from their MLM downline.
I don't know where or how to find leads.
No one is joining under me.
I've been working at this forever, and I'm still not making enough money.
Each of these complaints are symbiotic of inadequate training, and the lack of a clear marketing system. Don't blame your downline or tell them they just aren't motivated enough. They want to succeed as much as you do.
But if you cut them loose with no clear path to success, they WILL lose motivation. There's not much point in working a program if you are not making any money.
What your downline needs is for you to teach them what YOU did to achieve your network marketing success. You may not realize that you used a marketing system if getting results is old hat or second-nature to you.
However, if you will sit down and think about the steps you took, you will realize you DO have a marketing system. Even if you were unaware that you had one.
Write these steps down as they come to you:
- How did I generate leads?
You either purchased a lead list from a lead generation company, or you marketed the old school way, belly-to-belly, or you just talked with family and friends before they got bombarded with the network marketers onslaught.
- What methods did you use for follow-up. Did you
follow up via, telephone, email, or in person?
3.How did You achieve such a high conversion rate? This is normally a skill that has to be developed. You will have to jot down everything that you said that works. But that is the easy part, what most people fail to recognize is not what you say, its more so how you say it.
4.What books did you read to develop your self-confidence s?Maybe to you, you are just you and it's easy to over-look the confidence you exude. You will have to go back and check your book shelf to see which books to recommend or audio series that will assist your downline to MLM Success.
5.How did you manage to balance your family time and build such a successful network marketing business? Think about how you divided your time. You may have to teach some time management techniques, think back to when you were just getting started.
Now, turn around and teach this step-by-step system to your downline. Show them how to follow your same direct route, to massive success, without taking up so much time. Remember automation is the buzz word for the 21st century multi level marketer.
Suggest that your downline subscribe to your e-mail list, therefore, you can automate the training. The company should have training materials, just copy and paste it in your email and deliver these materials via an e-mail auto responder.
Its so simple, and it can make such a significant difference.
So, if you want to improve your results across the board, without shirking your responsibilities. Provide your downline with the proper network marketing training by showing them how to set up a real marketing system for success.
For those that have struggled thus far, these 10 success tips can help put you on easy avenue.
The key is to work smarter, not harder. There is a good chance you have been doing things the hard way. Now, the time has come to look at how to achieve success the lazy way.
Success Tip #1: Use An Internet-Based Marketing System
If you aren't using the Internet to market your program, its time to start! Running a network marketing business on-line provides you with superior capabilities in lead generation and follow up.
Unlike traditional, off-line marketing, the Internet allows you to set up a system where the leads come to you, rather than you having to chase them down. What's even better is that your lead generation and follow up can be totally automated.
Success Tip #2: Improve Your Targeting
Again, when you use an Internet-based system, you can vastly improve your targeting. All you have to do is determine what your prospects are searching for, and where they tend to hang out on-line, then target your advertising towards those locations.
Success Tip #3: Improve Your Follow Up
Its always best to follow-up with fresh leads as soon as possible. When you capture leads to an automated, e-mail opt-in list, you can follow-up instantly. You can also spend far more time on persuasion and pre-selling.
Success Tip #4: Learn to Use Leverage
If you want to grow your business quickly, learn to leverage your time and money. A percentage of your monthly profits should be going straight back into your business.
You can leverage towards just about anything – increased ad budget, helpful business tools, continuing education and even outsourcing.
The goal is to invest in something that multiplies your profits.
Success Tip #5: Multiple Streams of Income
Are you putting all your eggs in one basket? Never rely on just one network marketing business or stream of income to make you rich. Instead, aim for multiple streams of income from a variety of money producing assets – both straight commission as well as residual, so that your income grows exponentially.
Success Tip #6: Automate As Much As Possible
Any way you can find to make your business run hands-off is worth pursuing. Internet-based marketing can automate to a large degree. Do some digging to find out how you can automate beyond lead generation and follow-up.
Success Tip #7: Don't Forget Your Downline!
Your results are tied to the performance of your downline. Make sure you teach them how to succeed, too. Keep them motivated and interested in the program by checking in with them on a regular basis. You can do this easily by publishing a dedicated, downline only newsletter!
Remember duplication and automation is the name of the game.
Deborah is the Author of Boost-Home-Business.com
with over 25 years in business. Deborah's sharing
the same marketing strategies she used to achieve
her success; Go here
for new home biz help free resources
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