When it comes to attracting women presentation is everything. But if you're unlikely to be mistaken for a movie star, don't worry – it's not your that looks are not important here; it's how you carry yourself that is.

No matter how nice a guy you are, you won't attract women if you don't appear welcoming. If your body language is anxious and your behavior uncomfortable you are putting women off – and it's time you addressed the issue.

If you've spent years making yourself inconspicuous, changing your habits could seem like a daunting task. In fact, it takes surprisingly little effort to make a bigger impact. Follow the advice below and not only will you appear more confident and attractive, you will soon find you feel it, too.

Dressing to Impress

When it comes to dating, conventionally good looks are less important than most of us think. Having a receding hairline or a double chin won't stop a woman from noticing you, but the way that you feel about your appearance might.

Carrying a few extra pounds won't make or break the deal, but if you feel self-conscious about your body get some exercise or sort out your diet. Looking your best will boost your self esteem, and there's nothing more attractive to a woman than a confident man.

Learn to make the most of what you've got. If you're dressing in dull, shapeless clothes you will be fading into the background. Take a trusted friend shopping and try on all sorts of styles and colors until you find which ones are most flattering on you. If you're still sporting the same hairstyle you had in high school, consider updating your look.

Learn to Fake It

If you want to attract women you have to look as though you deserve their attention. Confident body language is crucial, but if you're not feeling bold don't worry – a positive posture is easily faked.

First, move out of the corners. Men who stand in the centre of the room appear more sociable and are much more likely to be noticed.

Stand up straight with your feet slightly apart. Take your hands out of your pockets and pull your shoulders back. Adopting a confident pose suggests that you are smart, self assured and worth spending more than a little time with.

Be Approachable

There's nothing as welcoming as a smile. Show your friendly, approachable side by smiling naturally when making eye contact.

If you're at a party, don't simply hone in on the first attractive woman you see. Mingle. Talk to everybody. You will come across as the man that everyone wants to know – and the women will soon want to discover what makes you so appealing.

When you do get talking, pay attention. Ask her questions about herself and really listen to the answers. If you can show a genuine interest in her, she will soon develop one in you.

Be Yourself

When aiming to attract women, your greatest tool in your positive frame of mind. Develop pride in your appearance, demonstrate confident body language and display a genuine interest in others around you and you will soon find that you are no longer playing the strong, attractive man of her dreams – you will discover that you have become him.