How to Convert Every Web Page or visitors into Subscriber

BusinessMarketing & Advertising

  • Author Eugenijus Sakalauskas
  • Published August 8, 2009
  • Word count 561

If you own one-page sales letter business models or content-based

websites, you should turn every webpage possible into subscriber

snatching devices for you. The good news is that not only is

this method extra effective, it is just as extra effortless

when it comes to applying the concept.

Since visitors can come and leave without remembering your

website in the future (which is very likely to happen), you

can still follow up with your visitors easily by seeking their

permission to opt into your mailing list through your web

pages – on autopilot!

You can create a pop up window to appear after your visitor

attempts to close the window or leaves your website, asking

for your visitor’s name and email address so that you can follow

up with him or her in the near future via subscribing to

your mailing list for free.

This way, you can convert a big portion of your visitors into

subscribers, giving you a chance to follow up with them on

other offers you may have in the future.

Alternatively, you can insert an opt-in form within the spaces

of your web pages. This method is effective, especially if

you are afraid of Internet users who have pop up killers

installed in their web browsers, set to block any pop up

windows.

In conclusion, turning every webpage you own into subscriber

snatching devices with little effort can be responsible for

huge subscriber-pulling results.

Converting Every Visitor into Subscriber

If a person visits your website and leaves, chances are

that he or she will not come back, especially if there are

no compelling reasons to do so. After all, we all behave

rather impulsively on the Internet, so much so that we

can easily forget where we were 10 web pages ago.

But the bottom line is that your visitor may not come back

to your website again. If 1,000 visitors visit your website,

leave and never come back again, you can imagine the amount

of potential revenue lost, simply because they do not come

back. You could have converted a fraction of the visitors

into your customers.

Some may say that creating unique content can keep some of

the visitors coming back, but very often, unique content is

not the solution. The real, long-term solution lies in

converting your visitors into subscribers of your mailing

list.

Before your visitor leaves your website, you want to convert

him or her into your subscriber via a simple opt-in to

your mailing list. You do this by asking for your visitor’s

name and email address through your opt-in form.

And if your visitor signs up to be on your mailing list,

you can still follow up with him via email. You can get

your subscriber to consider your offer, or endorse another

offer to him or her.

All in all, you want to convert as many visitors into

subscribers as possible and obtain the potential revenue

you rightfully deserve – the easy, wise way.

This article's coverage of the information is as complete

as it can be today. But you should always leave open the

possibility that future research could uncover new facts.

If you've picked some pointers about subscribers that you

can put into action, then by all means, do so. You won't

really be able to gain any benefits from your new knowledge

if you don't use it.

Eugenijus Sakalauskas publisher

"List Building Newsletter"

Subscribe to my exclusive 12 lessons e-Course

" Every Business Needs Opt-In Email Marketing "

and learn how to start building your own optin list

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