Are you a dedicated follower of fashion? Is it difficult to find the type of accessories you like to wear? Fashion media often air their concerns about the growing number of brands and the decreasing amount of variety. Last Christmas was a big wake up call for the fashion retail industry; it’s time to define new direction.

Plus many customers have grown weary of the copy cat style of sub-brands. "You can’t pull the wool over this little lamb’s eye"

Well if you can’t find what you’re after in your favourite department store, you could online.

Don’t be mislead, the internet is not a dumping ground for overstock’s and out of season fashion clothing and accessories. But, if you want to buy a £4.00 tie fresh off the conveyor belt, then there are plenty of sites that will accommodate your needs. No criticism intended, it’s a matter of horses for courses. There is Tie Deals, Tie Warehouse, and Ties Direct and so on; they all cater to a particular need.

If you’re looking for distinctly English silk ties, that don’t roll off a conveyor belt by the million and if you don’t feel like trudging up and down the high streets, then you’ll find a nice selection at Patrick McMurray. There are some slightly flamboyant floral’s, creative checks and even some polka dots with a difference.

And all tastefully displayed, easy to track and backtrack. Plus there’s no one nudging you in the calf with their trolley on the way to the checkout. Here you’ll find brands like Vivienne Westwood, Ian Flaherty, Timothy Everest, Veritas and London Badge and Button. Plus the newly introduced Patrick McMurray range of ties. They’re also working on a series of silver cufflink designs that will knock your socks off.

By the way if its socks you’re looking for then the best buys, best for less, Marks and Spencers is your best bet.

If you’re looking for bargains, garish novelties, or something outlandish then you won’t find it at Patrick Mc Murray. They cater for very particular tastes and have slotted well within their niche.

Now here is a very interesting fact about the evolution of style and progress of fashion: Thomas Burberry opened his own business in 1856 in Basingstoake, Hampshire. His commitment to both form and function in apparel design has been significant throughout the development of the company and its products. Noticing how local shepherds and farmers wore linen smocks, which were cool in summer and warm in the winter, he attempted to apply the same principles to other clothing. In 1879 he developed a fabric which was weatherproofed in the yarn before weaving, using a secret process and then proofed again in the piece, using the same undisclosed formula. The new material was untearable and weatherproof, whilst cool and breathable. He called the cloth ‘gabardine’ and registered the word as a trademark.

Thomas Burberry was one of many distinguished innovators who went on to create everlasting styles in the tradition of English made.

How best to conclude a little self indulgence? Pay homage to a tradition worth continuing, and not just for name sake. Tradition is not lost at Patrick McMurray.

Concluded; thank you.