For today's internet user, the availability of online bingo websites is well known, even if the individual use has not used such a service.

For a form of gaming / gambling, bingo seems to have stayed away from being a frowned upon practice, and actually become something fun an exciting on the net.

It's hard to watch an evening's television without seeing a commercial for one of the more successful bingo providers, and many such adverts are fronted by big celebrities. If Vic Reeves is happy to promote 888 Ladies, and Sharon Osbourne to support Gala Bingo, then maybe it has become fashionable to play online games.

Lots of sites have been launched, some have survived, some have died, and some have prospered.

In order to keep users engaged, and to stand out amongst the crowd to new players, the operators of these sites have had to constantly adapt and add new and exciting features, and of course offer promotions.

Almost all providers now give a Free Bingo incentive to new players, the idea being to allow you to play free bingo with some complimentary credit before you have to part with some of your own cash. And why not? After all, you should be happy that you've chosen the best site, from those who will no doubt be touting for your hard earned pounds.

It would be silly for any new venture to launch into this marketplace without such a Trial offering.

Indeed, it has not just become a case of wooing in new bingo-players with freebies, the companies also need to keep existing people playing.

To achieve this initially, most sites operate a deposit match scheme, or signup bonus. This is normally a percentages game, i.e. deposit some money, and they will match or beat your deposit with bonus credit on your account!

As mentioned, loyalty is everything, and to achieve this, several sites offer deposit match deals each and every month!

Fads and Trends come and go very quickly on the world-wide-web. In social networking MySpace came, then Facebook, then Twitter, now we can't live without them, bingo is hugely popular right now, with thousands of people logging on for a game, a chat with friends, and the chance to win real cash prizes.

Inevitably, the market will saturate and consolidate, so it really is the best time to take advantage of the here and now!

Be offer-wise, play free bingo online!