Why most top rated bloggers change the look and feel of their blog site? Is this only because of involving readers in a new way to the blog site? No. There are much greater benefits you can avail when you redesign your blog.

Your redesigned blog will give you opportunity to add more features and gain reader participation. Following are few hints about how you and your blog can be benefited by blog redesign:

• Regular readers of your blog frequently visit your site. They see the same style every time they view your page. A redesigned blog will keep the interest of your old readers due to its changed new look and feel.

• Updated design will easily grab the attention of new visitors. They will spend more time on your blog, if they find style and look of your blog different from others.

• Your redesigned blog acts as an interface between your visitors and link to Twitter, MySpace, Facebook and other social networking sites from your blog.

• If you have ads on your blog site, blog redesign may increase better ad exposure to site visitors.

• Redesign of your blog can introduce options like video, forums, newsletters and RSS feeds if these are not available before the design.

• If you want your blog fast loading then you can redesign your blog using less graphics and smaller images.

• Most of the free templates available are for common topics. If your blog is on unusual topic or cause, you may not find free templates. Suppose your blog is for Tsunami like catastrophe or your products are quite unique and nobody has done it before. In that case blog redesign can be helpful for you.

It’s better to go for a blog redesign when you want a new look, add more functionality and grab eyeballs of visitors.

Even most read blogs on the web have great user-friendly, custom designs. To keep a potential readership with the change of time it’s very important to change the look and feel of your blog. That’s one of the secrets behind popular blog sites running on web.