Developing your online income is one of the main things you must know when you have a website.

Supposing most of your ads are with Google AdSense. Say that it makes up 90% of your online revenue. Supposing Google will terminate your account! You would lose 90% of your online earnings, then what would you do? Can you recover immediately?For most, it would be very difficult.

If you have a site, you can diversify by using pay-per-click, direct leads, PPA or pay per action or by receiving commissions from promoting products or services.

Just make sure to pay attention to the performance of your website. One way of doing this is by monitoring which banners and ads are doing well and which ones are not. It's also a fine idea to rotate your banners every few months anyway to get "fresh blood" on your site. Thereaders will become "banner blind" after sometime and will soon overlook all of your ads and banners.

Developing your online income also consists of creating other websites. At present, I have more than a few sites that I acquire earnings from. Just about 4 months ago, Google banned one of my sites from their search engine! This is a common incident amongst Internet Marketers. Apparently my website had lots of outgoing links to sponsor ads and they regard it a "link farm". But that site at the time was bringing in about $1000 per month. If I didn't have all of my other websites to pick up the slack, can you imagine the mess that would have been?

Another way to develop your sites is to have a number of them on several servers. It’s not expensive to host a website. If you can throw one or two of them up on a $5.99 a month server and pay for a year's worth of hosting, then you’re on the right track. Aside from the search engine benefits, you also need not worry if one of your servers will go down.

If you want to make the most money online then you totally need to diversify your income streams.