There's a lot of competition out there for SEO experts who are selling SEO Services. Prospective clients know that they should talk to several companies before choosing someone to conduct their SEO services. If you are going to close those SEO leads, you have to know your stuff and go the extra mile when putting together your proposal. Putting together an SEO service proposal that contains good research will help your client feel confident about your abilities and help you close the deal.

With the economy struggling local markets are getting tighter and tighter. People aren't as willing to hop into their cars and go shopping. Consequently, the internet has become a great place to grow one's business partly because it allows owners to reach people from all over the world. They don't have to settle for buyers only in their neighborhood. For a lot less money than they would spend for traditional advertising avenues such as a radio, direct mail or commercials, businesses can actually market their products to people all over the country and even in different parts of the world by simply placing a few ads.

Visit their website and grab all the keywords they are using in their meta tags. Next go to Google and check each of the keywords and the company's position in the search engine for those keywords. Here you are looking to see what keywords THEY think are important, and how well those keywords are ranked. Why? Because it is always much easier to sell people what they want than to try to force them to buy what we might want to sell.

Testimonials. Your prospective buyers will naturally feel a bit skeptical to do business with you. You can overcome their skepticism by posting the testimonials of your most satisfied clients on your website. It would also help if you post recommendations coming from other experts or industry leaders.

Understand the needs of your prospects. Before you pitch in your services, it would help if you can give your potential clients some time to talk about their problems or their needs. You will need to do this so you can tailor-fit your service offerings. For example, if you are offering internet marketing services, you need to know what exactly your clients would like to achieve. Determine how much additional unique visitors they need per day, how many sales would they like to generate per week, and their preferred page ranking.

Sell value. Instead of focusing your marketing campaign on the tag price of your services, it would help if you can focus on the real value of your offerings. Each time you create your marketing messages, highlight the benefits that your services can offer to your prospects. Tell these people how your services can exactly solve their pressing issues.

It is worth reading up on what you are doing, especially in a field such as SEO where changes and new findings are happening every day. How you research your field really depends on what you are used to, many are using feed readers, some receive feeds right into their inbox so that they can read up on these news at work. Others join online communities specialised in that field or have a list of bookmarks they follow up on.

SEO or Search Engine Optimization is a term which is well taken by the online marketing fraternity but for others it's a no man's land. Even designers, developers and other employees in the companies are often unaware of this domain and undermine its importance which is a big mistake. This sometimes leads to conflicts between SEOs and designers/developers. But right now we are not going to talk about it; rather, we will see how to sell your SEO services to the people who have never heard about it.

On-page optimization is the most commonly applied category within the SEO services and it focuses on two elements namely, your webpage content and the website structure or architecture. The key element is your web page content and you need to take special care while writing the content. Your web page content has to be relevant and in sync with the product or services you are selling or promoting. The best way to get your website on the top of the page ranking is by using various SEO techniques. Effective use of SEO techniques can actually bring results within a short period of time.