The Basics of Online Blogging

Computers & TechnologyBlogging / Forums

  • Author Zornitza P. Mackinnon
  • Published June 13, 2010
  • Word count 554

Many people from all over the world are able to reach out and communicate with others through several means, one of which is known as blogging. No matter what your age, gender, educational background, or financial standing is, you can create a blog, post all kinds of entries in it like an online journal, and share it to the rest of the world whether they are family and friends who live abroad or just online passers-by who are able to encounter your blog while browsing through search engine results like Yahoo and Google. Eventually, even online marketers and professionals discovered the money-making potential of blogs and blogging for profit and have started a revolution in which blogs are now used by online companies and businesses to promote and market their products and services to customers worldwide.

Blogs can be used to earn profit online and it is important that you know the basic yet essential steps on how to do so. Before anything else though, you need to understand exactly what a blog is. A blog is a smaller type of website in which you can easily sign up for one and start posting all kinds of entries in it. Just like a journal or a diary, with a blog you can express your most inner thoughts as well as your opinions and thoughts regarding issues and events easily. All you have to do is create a fresh new page, write whatever it is that is on your mind, and post it online.

Remember though that writing is not the only thing you can do with blogs. You can change the theme, the lay-out, the fonts, and the colors and designs of the blog as many times as you want. But do not dwell too much on this because if you want readers to be interested in reading your blog, you have to come up with content that is entertaining, readable, and most importantly something that actually would create an impact in other people lives. This does not only apply to personal bloggers but to business and organizational bloggers as well. If you want to gain popularity and increase web traffic in your blog, you need to be able to write high quality interesting blog posts to achieve these things.

If you are planning on setting up a blog for profit, it is important that you know the things to avoid when blogging online for profit. This approach is adopted because a lot of experts in blogging focus too much on the dos and less on the do nots of blogging. For this article, let us take a look at the do nots of blogging for profit:

  • Avoid spending too much time designing your blog with various elements such as colors and designs. Remember that your content is what your readers are after and not the lay-out and overall appearance of your blog.

  • Do not turn your blog into a source of spam by posting advertisements about your products and services alone. Include high quality and informative content about your products and services before promoting them on your blog.

  • Do not leave your blog unattended. Update it at least once or twice a week so that your readers will feel refreshed with the new content regarding your business, products, and services.

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