Six Great Reasons to Hire a Professional Writer
Reference & Education → Writing & Speaking
- Author Wendy Maynard
- Published October 29, 2005
- Word count 311
Most people can write. Some can even write well. But only a
few individuals can write as quickly and persuasively as a
professional writer. Effective communication requires a
well-crafted message that is interesting to your audience.
Anything less is a waste of your time and money.
Professional writers can develop a wide variety of
documents including proposals, advertising and design copy,
content for websites, sales letters, strategic plans,
brochures, and newsletters. An organization looking for the
best value should consider the following benefits of hiring
a professional writer:
- Save time: Your time is valuable. Effective writing and
editing is labor intensive and can constrict your
already-tight schedule. Hiring a professional writer allows
you to focus on your many other priorities.
- Meet your deadlines: Professional writers thrive on
meeting deadlines. They can help your organization complete
that pressing project on time.
- Get your message across: Perhaps you are intending to
sell a product, educate your audience, or improve staff
morale. Your brochure, proposal, report, newsletter, or
website should be effective and produce your desired
results. Powerful and clear writing will work to inform,
persuade, and motivate your reader to take action.
- Research the topic effectively: Writing about a service,
product, program, or person often requires fact gathering
such as online research, interviews, supporting anecdotes,
and statistics. Writers are experts in obtaining background
information.
- Clean and polish: Once you've written your rough draft,
a professional writer can help you organize its structure,
add additional information, tighten the copy, and spice it
up with creative details. They can also help make your
writing more compelling and persuasive.
- Improve the effectiveness of design: A well-designed
promotional piece requires strong copywriting. If you have
compelling graphics, you'll invite people to begin reading.
However, powerful content is what will keep them reading.
Professional writing can ensure the success of your design
efforts by keeping your audience interested.
Wendy Maynard , your friendly marketing maven writes
Kinetic Ideas - A Marketing Blog at
http://www.wendy.kinesisinc.com Sign up for Kinesis
Quickies at http://www.news.kinesisinc.com This
twice-a-month ezine features free marketing tips and
secrets for business owners and entrepreneurs.
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